For Creators
Join the Intown Ads creator network. Shoot authentic content for local businesses, on your schedule, in your neighborhood.
Tell us about yourself, your content style, your neighborhood, your niche. We look for authenticity, not follower count.
We match you with businesses near you whose audience fits your content style. You get a brief, a location, and a timeline.
Show up, shoot real content the way you naturally do it, and get paid per deliverable. No long contracts.
Short-form, real-feeling video filmed at local businesses. Think of the kind of clip you'd post yourself after a great meal or a good experience at a shop, except the business asked you to come. You're not there to act in a commercial. You're there to show what the place is actually like, in your own voice.
Matching is about fit, not fame. When we pair a creator with a business, we look at things like:
- Neighborhood. You're close to the business and know the area its customers live in. - Style. Your natural tone suits the business, whether that's upbeat and funny or calm and practical. - Niche. Your content already touches the business's world, like food, cars, home projects, fitness, or wellness. - Audience fit. The people who enjoy your content look like the people the business wants to reach.
The better the match, the more natural the content feels, and the less you have to pretend.
Businesses use this content in paid social ads and posts, and sometimes as a starting point for bigger campaigns. Our Street-to-Screen method starts on the street with authentic creator content, proves which videos earn attention on social, then scales the winners. Your work is the first step in that chain.
Here's the general flow, based on how our creator campaigns run:
1. You get a brief. It covers the business, the location, the timeline, and the angles the business wants to highlight, like hooks, key messages, and a call to action. 2. You show up on location. Most shoots happen at the business itself. The owner may be there or may not. 3. You shoot naturally. Your style, your delivery, your personality. That's the part businesses can't get from an ad agency's studio. 4. You deliver on time. Videos go back within the agreed window so the business can start using them.
It's built for people who live in Atlanta or its suburbs and already create on at least one platform, whether that's TikTok, Instagram, or YouTube. You don't need a huge following. As our criteria say, a creator with 2,000 local followers who makes real content is more valuable to a local business than an influencer with 200,000 followers in another city.
You can read the full list of requirements on our creator criteria page, and our blog post on becoming a creator goes deeper on the opportunity.
What we look for
Authenticity over follower count.
We vet creators based on content quality, local knowledge, and genuine engagement, not raw numbers. A creator with 2,000 local followers who makes real content is more valuable than an influencer with 200,000 followers in another city.
Fill out a short application and we'll follow up when there's a match in your area.
See Creator Criteria →Because audiences have learned to scroll past anything that looks like an ad. Content that feels like a real person's post fits the feed instead of interrupting it. That's the core idea behind creator-led video ads and the reason your authenticity matters more than your follower count.
Pay is per deliverable and depends on the project. The package, brief, and schedule are agreed before you shoot, so you know the terms before you commit.
No. There are no long contracts. You take on shoots that fit your schedule and location.
Fill out the short application, telling us about your content style, neighborhood, and niche. We'll follow up when there's a match in your area. Questions first? Reach out to us.
The content is made for the business to use. Posting details are part of what you agree on for each project, so ask about them before the shoot.